More and more companies are outsourcing individual marketing measures and more massive campaigns to external service providers. As a result, they benefit from the many years of experience of a specialist provider and can fully concentrate on their own core business. However, many companies are unsure whether they should rely on a lone freelance wolf or an advertising company(บริษัท รับ ทำ โฆษณา which is the term in thai). While a freelancer generally works slightly cheaper, advertising agencies convince with a variety of advantages.
- Better Quality Assurance
In an advertising agency, many specialists are involved in the creation of customized services and products. Therefore, the quality of posters, web content, or web design is critically assessed by several experts and continuously improved. Also, the agency’s responsible staff always carry out a final check. Instead, freelance service providers are solely responsible for their work and cannot offer you multiple safeguards.
- All Services From a Single Source
One of the most significant advantages of a media agency is that it can offer you a wide range of services and advertising products from a single source. Most freelancers specialize in a specific area. This makes them experienced contact for modern programming, creative web design, or goal-oriented corporate communication. You can only get an effective advertising product that combines all properties from a seasoned internet agency. For this reason, it is a better choice, especially for complex projects. You also have the option of ordering a complete campaign with digital and printed advertising materials.
- Security in Long-Term Partnerships
After all, you can always expect long-term continuity from an advertising agency. The offer of established agencies changes very rarely. If you are enthusiastic about a provider’s web design or advertising products, you can regularly commission him with new projects. In doing so, he ensures that the quality of the services remains the same, even with changing employees.
On the other hand, if a freelancer reorients himself professionally, he often rejects orders from his old specialty. Besides, many freelancers return to employment after some time and are therefore no longer available on the market. As a result, a media agency is the better choice if you are looking for long-term cooperation.